Welcome to the Blogosphere, Captain

You need a way to tell your company’s story. But, it would be one-sided and impractical for just a single employee to maintain this façade.
The answer is a blog. The term “blog” is short for “weblog,” which is a way to catalogue events or stories as they take place. Joining the corporate “blogosphere,” as it is called, would enable your company to express itself in a new way. A huge benefit of a blog is that any employee may contribute to it, assuming you allow them to. Blogging, in essence, establishes social networking connections that can change how your company is perceived.
Initially, one employee would need to set up this interactive online world known as your company’s “blog.” It would be a cheery, interactive web page hosted on your company’s servers, just as your corporate home page is. Let’s place your blog at BlogSNACPharm.com. With a catchy title like this, the frame for the free marketing phenomenon is already established. What consumers find inside the blog is what will make your business grow phenomenally.